WhatsApp blows away SMS prices in South Africa

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WhatsApp blows away SMS prices in South Africa
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This is how much cheaper WhatsApp text messages are than SMS in South Africa — whether using in-bundle or out-of-bundle prices on Vodacom, MTN, Telkom, or Cell C.

WhatsApp text messages are substantially cheaper than SMS es in South Africa — whether using in-bundle or out-of-bundle prices on Vodacom , MTN , Telkom , or Cell C .

One major reason for WhatsApp’s high penetration is that it is much more affordable for sending texts and media than SMS or MMS. To ensure consistency, we determined an average over 10 and 20 messages, which worked out to 0.7kb per message on both occasions.We then calculated how much sending a WhatsApp message would cost on South Africa’s four major mobile networks.

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