How wellness content online has become overwhelmingly 'animal-based.”
“The current protein push is part of diet culture...Many of those posting about and following high protein diets are using it as a means for weight loss.”
There’s no denying that protein is an important part of any diet but it’s also clear that, by keeping us hooked on a cycle of moving from one obsession to another, the wellness industry is able to sell nutrients back to us that have been readily available for thousands of years . For those who aren’t bodybuilding or on a medically recommended to be on a high-protein diet, this will be important to keep in mind as we weather the “animal-based” wave.
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