Scammers are selling fake beauty products and services that could do more than imperil your wallet; they could also harm your health.
Cybersecurity company Brandshield says fake websites are using legitimate company logos and names as scammers try to sell counterfeit cosmetics and beauty products.
Brandshield said there has been a spike in recent years of scammers trying to sell counterfeit cosmetics and beauty products on deceptive sites."We're basically using different tools, AI tools and web scraping and other capabilities to really analyze huge amounts of data and detect the potential threats," said Yoav Keren, CEO of Brandshield. "You're seeing a product that looks legitimate. The picture looks legitimate. The price may be you know, reasonably discounted.
"When you deal with pharmaceuticals or beauty products, these are things that if someone buys that counterfeited product, that's pretty dangerous," Keren said. Typing in the store or brand's official website is always the best way to go; avoid phishing links; and remember that special offers sent through social media and direct messaging will usually lead to a scam.
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