HaileyBieber's beauty brand Rhode just started shipping to Canada 🇨🇦 . We caught up with the model and founder to talk all things skincare.
and ultra-glossy lips? Check and check. She has nailed the “model off duty” look. The 26-year-old model-turned-brand founder is nine months into the launch of her brand Rhode Skin, her first foray into skincare. With a waitlist of over one million across its products , it’s safe to say that the brand has, by all accounts, been a smashing success.
Proving that her commitment to minimalism is more than just an aesthetic choice, Bieber launched Rhode with only three products . “The beauty industry is very crowded,” says Bieber. “There are so many amazing brands [out there]. I wanted Rhode to be a brand that could put out thatreally good lip treatment. We’re also conscious of not putting excess into the environment. These are things that are topics of conversation every single time we meet about a new product.
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