New Zealand on Friday welcomed the first cruise ship to return since the coronavirus pandemic began, signalling a long-sought return to normalcy for the nation's tourism industry.
New Zealand closed its borders in early 2020 as it sought at first to eliminate COVID-19 entirely and then later to control its spread. Although the country reopened its borders to most tourists arriving by plane in May, it wasn't until two weeks ago that it lifted all remaining restrictions, including those on maritime arrivals.
Nash said it would take some time for international tourist numbers and revenues to return to their pre-pandemic levels, when the industry accounted for about 20 per cent of New Zealand's foreign income and more than 5 per cent of GDP. Nash said the pause in tourism had given the nation a chance to reset its priorities. One of those was to go after what he described as wealthier "high quality" tourists who would stay longer and have a story to tell when they returned home.
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