Travel Manitoba has changed its marketing tag line from ‘Canada’s heart beats,’ adopted eight years ago, to ‘Canada’s heart is calling.’
Manitoba’s tourism industry has a new slogan and marketing campaign to try to lure more visitors.
There are also new advertisements and new lettering that features a polar bear inside the “A” in Manitoba. He says that could mean having your heart race during an outdoor adventure or having a reflective moment at a museum. “When you look around this province and some of the things that have happened in the last 10 years, there’s been some amazing new additions,” Ferguson said Monday, pointing to examples such as Qaumajuq, a large Inuit art gallery in downtown Winnipeg.
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