Japan is demanding the US not allow Kim Kardashian – or anyone else – to trademark their cultural heritage (via toofab)
Japan has a message forFollowing the reality star's bid to trademark her shapewear line and related products under the brand-name Kimono, the country's trade minister, Hiroshige Seko, asked American trademark officials to examine the case appropriately.
The trade minister said Japan would be sending senior officials to Washington D.C. the following week for a discussion with U.S. trademark officials. On Monday, the beauty mogul announced she will be launching her shapewear brand under a new name in response to the criticism. The concern over Kim's initial bid to trademark kimono was even felt in Kyoto, Japan's ancient capital and the home for many traditional kimono makers.
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