Japan official to Kardashian West: Kimono belongs to Japan

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Japan official to Kardashian West: Kimono belongs to Japan
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Japan's trade minister says the kimono belongs to Japan — not to Kim Kardashian West's shapewear brand.

Japan's trade minister says the kimono belongs to Japan — not to Kim Kardashian West's shapewear brand.

On Monday, West tweeted that she would launch her brand under a new name following careful thought and consideration. "Kimono is Japan's cultural pride that we boast to the world. Even in the United States, kimono is highly recognized as a Japanese thing," Seko told reporters."We hope the case is examined appropriately to reflect the purpose of the trademark system."

The planned kimono brand also triggered a backlash in Japan's ancient capital of Kyoto, home to many kimono makers and a popular tourist destination.

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