Gen Z’s ‘dopamine decor’ trend reinventing home design to ‘exude happiness’

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Gen Z’s ‘dopamine decor’ trend reinventing home design to ‘exude happiness’
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World got you down? A hit of “dopamine decor” might lift the spirits.

animal-print wallpaper. In a tight hallway next to a window, there’s a kaleidoscopic wallpaper, an abstract rug and a Basquiat-patterned chair.“I feel like it used to be wacky to paint a room pink from top to bottom, but now the application of these bright, poppy palettes is chic, interesting and most importantly very livable. I’m here for it!” she says.

So is Massachusetts designer Nicole Hirsch. She’s put a zingy green — she calls it “alligator” — on a bathroom ceiling. Tangerine on a playroom ceiling. Cobalt blue, lipstick pink and chrome yellow add lively punches on furnishings.In her own California home, designer Alison Pickart has the kind of roomy closet that storage-challenged homeowners would envy. But she saw value in a different use.

“It was a hall closet, but with its generous size and great natural light from a back window, I just felt like the space could be ‘more,’” she says. So she turned it into a little “phone room” for herself. “It seemed like the perfect size and place to escape, with some privacy to make a call.”Clara Jung of Banner Day Interiors worked with clients on a San Francisco ranch house that’s full of big, airy spaces. But nudge the secret panel in the living room bookcase and you’ll find a cozy, color-saturated, album-lined music den. There’s a vintage wood bar and a sprawl-worthy crimson rug.

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