Discover how Moscow Fashion Week showcases innovative designs and sustainable practices, highlighting the growing influence of BRICS countries in the global fashion industry.
Over 50 countries have signed a memorandum to form the BRICS International Fashion Federation. Picture: Supplied.Fashion brings people together because whether you like it or not, you are a part of the industry as a consumer, buyer, designer, pattern-maker, manufacturer or a party within the supply chain.
“The synergy of materials, light, and particular geometric highlights can be seen in the vivacity and magnificence of all offered items,” said Masha Kurdyumova, the creative director of Imkmode.Famed for effortlessly creating chic clothes, Addicted To’s outwear drop is a combination of traditional suits with loose cuts, maxi lengths, and bold shoulder designs, featuring long and sometimes extra-long sleeves equipped with slits.
In an Instagram video where the Shatu teams show the behind-the-scene, it is evident that the brand is up-to-date with the latest trends in experimenting with raw materials and processing methods that include nanotechnologies. “The role of BRICS countries as markets for the global textile sector and fashion brands is gaining strength. After all, BRICS today is the world’s fastest-growing fashion market.
“Experts say Russia’s market for luxury fashion goods will grow by up to 8% a year,” reads a statement from the organisers.
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