Colorism is driving women of color to use harmful skin lightening products, says new study

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Colorism is driving women of color to use harmful skin lightening products, says new study
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Skin lightening products can damage the skin and promote a dangerous message about beauty and social value, researchers say. But people who use these products, primarily marketed to women, seldom understand the health risks, according to a new study.

Skin lightening, also called whitening or bleaching, is awith products that can damage the skin and that, researchers say, promote a dangerous message about beauty and social value. But people who use these products — primarily marketed to women — seldom understand the health risks of using the over-the-counter chemicals, Northwestern University researchers found in a study recently publishedThe researchers surveyed hundreds of people, a majority of them Black women.

“We’ve done other work in that space trying to understand why people might use these products,” she continued. “It gets back to lighter skin being more aesthetic or considered something of value among certain communities. This is centuries in the making, generations in the making.”

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