‘Best Before’ labels scrutinized as food waste concerns grow

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‘Best Before’ labels scrutinized as food waste concerns grow
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As awareness grows around the world about the problem of food waste, one culprit, in particular, is drawing scrutiny: “best before” labels.

A customer looks at refrigerated items at a Grocery Outlet store in Pleasanton, California, on Sept. 15, 2022. “Best before” labels are coming under scrutiny as concerns about food waste grow around the world. Manufacturers have used the labels for decades to estimate peak freshness. But “best before” labels have nothing to do with safety, and some worry they encourage consumers to throw away food that’s perfectly fine to eat.

“I do think that the level of support for this has grown tremendously,” said Dana Gunders, executive director of ReFED, a New York-based nonprofit that studies food waste. Since 2019, the Food and Drug Administration — which regulates around 80% of U.S. food — has recommended that manufacturers use the labels “best if used by” for freshness and “use by” for perishable goods, based on surveys showing that consumers understand those phrases.

Some U.K. grocery chains are actively encouraging customers to use their senses. Morrisons removed “use by” dates from most store-brand milk in January and replaced them with a “best before” label. Co-op, another grocery chain, did the same to its store-brand yogurts.

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