It’s clear from Amazon's launch on Tuesday that it's going toe to toe with Takealot. But which platform is cheaper?
It’s clear from Amazon's launch on Tuesday that it's going toe to toe with Takealot . But which platform is cheaper?
A review of the launch day selection of products on amazon.co.za shows the US online retail giant’s pricing is largely competitive with Naspers-owned Takealot’s, at least according to an initial comparison of 10 products by TechCentral. In contrast, other new entrants to the e-commerce market, especially China’s Shein and Temu, are geared towards a more price-sensitive consumer segment.The list of products in the table above shows that although there are some items, such as the 9kg Cadac gas cylinder or the Samsung Galaxy S24 Ultra , where differences in price are significant, the price parity between amazon.co.za and takealot.com on other products are the same – or similar.
are listed as available for same-day delivery, although the item with the longest free delivery time window that TechCentral came across was dated 8 June, suggesting the item must be imported.its branded devices or its Amazon Prime service here, for example – suggests it may be taking a “minimum viable product” approach to its entry into the local market, opting to add functionality incrementally as different parts of the system are tested and modified for operational efficiency.
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