“When I think about the money and time I’ve wasted on trying to replicate these routines and not being one step closer to the ‘perfect’ one, it makes me so sad – and angry with myself.'
When self-improvement is reduced to one type of routine – and shared by people with seemingly limitless resources and time – it can become a measuring stick to judge our lives against.
Its own genre of social content, the rise of ‘get ready with me’ videos has snowballed online. On TikTok, the hashtag #GRWM has over 42.2 billion views, while #MorningRoutine has over 442.7 million. Exacerbated by the pandemic, these videos encapsulate the current zeitgeist: our preoccupation with self-improvement and the burgeoning desire to present our most authentic selves.
Many people like Louise see a morning routine as symbolic of having their life ‘together’. From stability in their mindset to adequate wealth and optimal health. For others, curated, feed-ready morning routines aren’t the positive, impactful content they might appear to be.: “I get sucked into watching hours of these types of videos only to feel bad and almost inadequate because my daily routine couldn’t look more different.”
“When we don’t feel good about ourselves we can often be tempted to look to others for inspiration, there’s nothing wrong with that and we can definitely find some good tips and ideas from others,” explains“The key is to meet yourself where you are right now, which is difficult to do when you are watching someone online whose life is nothing like yours. We are effectively sabotaging our own efforts to find something that works for us when we base our success on how we measure up to others.
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