The Apple TV Plus movie 'Coda' won the Oscar for Best Picture at the 94th Academy Awards ceremony on Sunday, March 27, 2022.
— which the company bought out of Sundance last year for $25 million and is streaming now on Apple TV Plus — cannot be overstated. In the space of about two years, we’ve gone from the press dismissing Apple’s streamer as “A scene from the Apple TV Plus movie “Coda.” Image source: Apple
Netflix, of course, has also been at this game far longer than Apple, and routinely subjects Hollywood to a marketing blitzkrieg for its Oscar contenders. Having said that, the Oscars are the biggest one-night celebration of the magic of movies as a singular medium in popular culture. But not only did Netflix do for them what Amazon did to brick-and-mortar bookstores, though; Netflix increasingly has a little bit of a strange juggling act to pull off in terms of its messaging.
It’s: We’re the home of the best Oscar-level film talent — which exists alongside the forgettable game shows and reality dating series that dominate the streamer’s daily and weekly Top 10 lists. The company certainly has nothing like the residual halo of brand affinity that Apple enjoys.2. I hope Netflix doesn’t win.
The willingness to support a win for Apple — perhaps the most powerful company on earth — and not Netflix is pretty interesting.The emphasis at Apple TV Plus, from the beginning, has always been on curation and a smaller, carefully tailored selection.
South Africa Latest News, South Africa Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Apple TV+ makes history as first streaming service to win best picture with 'CODA'Apple TV+ became the first streaming service to win the Academy Award for best picture, scoring the film industry’s top honor for Sian Heder’s touching coming-of-age drama “CODA.” Oscars
Read more »
Oscars updates: Netflix and Apple face off in streaming-services showdown for Best PictureNetflix's 'The Power of the Dog' and Apple's 'CODA' are strong bets to win Best Picture at the 94th Academy Awards.
Read more »
People are already calling Pachinko on Apple TV Plus the best show of 2022Critics are already calling the new Apple TV+ Korean-language series 'Pachinko' one of the best TV shows of 2022.
Read more »
2022 Oscars will see 'Power of the Dog' attempt to break Netflix's best picture droughtThroughout the years, the streaming giant has delivered a conveyor belt of tent-pole films. However, Netflix remains shut out of the award show's best picture category.
Read more »
A list of every 'Best Picture' Oscar winner everA complete best picture winners list from the Academy Awards. Look back at all of the Oscar best picture winners since 1928 with this film list. \r\n
Read more »
Deaf family drama 'CODA' gains momentum as Oscars best picture contender'CODA' actor Troy Kotsur is expected by most to become the first actor who is deaf since Marlee Matlin in 1987 to win an Oscar.
Read more »