Why the ‘100% fruit juice’ label is a lie | W24

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Why the ‘100% fruit juice’ label is a lie | W24
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Juices labelled ‘100% fruit juice’ may give you the impression that it is made purely from the juice of natural fruits. However, this is frequently not the case. | W24_SA

JohnnyGreig

Juices labelled ‘100% fruit juice’ may give you the impression that it is made purely from the juice of natural fruits.Often, additives, preservatives, colourants and other liquids are added to these juices. Every time you added a bottle of “100% fruit juice” to your cart, you probably thought several fruits had to be squeezed and pressed for its juice to be extracted. After all, that’s what the wording suggests.While many beverages claim to be 100% pure juice, some may not be, producer at Cheddar News, John Tejada says in an Oovvuu video.

If you have a look at the label, you’ll notice that many juices also contain sodium benzoate - a preservative used in processed foods and beverages to extend shelf life,

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