The vital organ gets the fashion treatment.
But what’s the reason behind the sudden heart bag obsession? The explanation could have to do with. Styles dubbed Cottagecore and Dark Academic marked 2020 as a year of alternative expression. Now, we’re seeing the next evolution of those subcultures in the form of categories like Lovecore, or Regencycore, which fans of Bridgerton embraced in early 2021, and continues on, as communities of Nap Dress lovers rise up.
“History does often repeat itself, particularly in times of crisis, and particularly in fashion,” Finamore adds. “I think that with the real-life fears related to the Covid-19 pandemic and environmental concerns, embracing symbols of love feels comforting.”at Odeon Luxe Leicester Square on November 9, 2021 in London, carrying Gucci’s anatomically correct heart-shaped clutch.
But for Emma Pillemer, the designer behind Emma Pill, the shape is, and has always been, about nostalgia. “I’ve always loved heart jewelry,” she explains. “I think because my mom wears a heart diamond necklace and my whole childhood, I loved it. The shape of a heart is so beautiful, but also gives good energy and in some ways, hopefully, spreads love.”
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