The latest Edelman Trust Barometer shows which institutions South Africans trust the most.
The Edelman Trust Barometer for 2024 shows that South Africans don’t trust the government on its own – but change their tune if private businesses get involved and partner with the state to resolve issues.
“Trust is the foundation that allows an organisation to take responsible risk, and, if it makes mistakes, to rebound from them,” the group said. Along with lacking trust in the state, South Africans are also distrustful of the media , although this is in line with a global trend of declining trust in the media, depending on the sources of information.
According to Edelman, the demand for business-government partnerships to tackle innovation has surged over the last decade. In South Africa is has jumped 26 percentage points, one of the biggest leaps measured. “At a more granular level it was interesting that South African respondents have high trust in renewable energy innovation, but low trust in the energy sector overall, perhaps reflecting views of Eskom relative to new renewables production being created by the private sector,” she noted.
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