In March 1966, Pacific Northwest Bell issued something called a “Tourist Trapper Kit” with maps and brochures and a 7-inch vinyl record replete with audio enticements for visiting the Northwest.
Representing their respective home states, Chris Sullivan and Colleen O'Brien of Seattle's Morning News proudly display copies of the 1966 tourism promotional records"Holiday In Oregon" and"Holiday In Washington."
The idea, as described in old newspapers stories from that time, was that a resident could request a “Tourist Trapper Kit” from the phone company by phone or by mail, and then easily mail it to someone anywhere in the country for a modest amount of postage. Ideally, the recipient would live somewhere other than the Pacific Northwest, and the “Tourist Trapper Kit” would convince them to visit and pump dollars into the local economy.
On “Holiday In Oregon,” Blanc portrays a French diplomat who sounds suspiciously like Pepé Le Pew, and then answers his own question in voice which sounds like a cross between Speedy Gonzales and Bugs Bunny. “There’s another tonic of outdoor tones to be heard in Washington,” the narrator says on the Washington version. “The shush of a pair of skis . . . . The crack of a driver meeting a golf ball . . . . The flap of a sail . . . . The rush of an untamed river . The wind of a reel . . . .”
“It takes a man who has kept America singing to hear the real music of the Pacific Northwest country,” the now Beaver State-friendly narrator says. “Let Bing Crosby tell you about it!”
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