What DC Comics needs to learn from Joker’s success

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What DC Comics needs to learn from Joker’s success
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Todd Phillips’ supervillain origin story Joker is a model for the future of DC Studios — but it’s also a throwback to the company’s best years when it produced titles like Watchmen, Sandman, and The Dark Knight Returns by letting talented creators go their own way.

Todd Phillips’ supervillain origin story Joker is well on its way to a probable billion-dollar gross at the global box office, which would make it the second-most successful DC Comics film of the post-Christopher Nolan era. Less than a month into its release, Joker has already passed the global take of both Suicide Squad and Justice League, two DC movies that actually featured Batman.

DC launched out-of-continuity epics like Batman: The Long Halloween and All-Star Superman, and it made several dramatic, intended-as-permanent changes, like Aquaman losing a hand and the deaths of original Green Lantern Hal Jordan, replacement Robin Jason Todd, and former Green Arrow Oliver Queen. One thing that unites nearly all the great DC comics from this era isn’t just that Marvel didn’t publish them, but that Marvel couldn’t have published them.

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