Warren Buffett's prized World Book became his 'most difficult problem'

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Warren Buffett's prized World Book became his 'most difficult problem'
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Warren Buffett once counted World Book among his best businesses. Here's why the publisher became his 'most difficult problem.'

"It sells more sets in the US than its four biggest competitors combined," Buffett told shareholders in hisBuffett and his business partner, Charlie Munger, also felt a personal connection to the company's flagship product.

"Charlie and I have a particular interest in the World Book operation because we regard its encyclopedia as something special," Buffett wrote."I've been a fan for 25 years, and now have grandchildren consulting the sets just as my children did." Buffett highlighted World Book's success during the next few years. Its encyclopedia sales surged 45% between 1982 and 1986, he said in his

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