The exclusive media rights deal gives the wrestling league, which is owned by Lakers owner Jeanie Buss, distribution opportunities for the U.S. and abroad.
“Wrestling’s presentation of women has long been very important to me, and we now are presenting the epitome in sports entertainment that will highlight the athleticism of these superstars as we reintroduce WOW,” said Buss, in a statement. “Our partnership with the entire ViacomCBS Global Distribution Group family allows us to continue our mission of providing wrestling fans and WOW Superheroes what they have all deserved: a global platform for a dedicated women’s wrestling league.
“We are thrilled to partner with Jeanie Buss and David McLane to create a significant global footprint for WOW and expand our diverse, world-class content portfolio,” said Dan Cohen, president of ViacomCBS Global Distribution Group. “This series offers audiences unique, compelling and creative entertainment that features female ‘superheroes’ in the ring, behind the cameras and in all aspects of the business. Both in the U.
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