Uber will start showing video ads in its apps this week
The company says it won't share individuals' data with advertisers. You’ll be able to opt out of ad targeting based on demographic data and your activity in Uber's apps, but you can’t opt out of ads altogether, Uber says. Unless, of course, you lock your phone or switch to another app.
It’s not yet clear whether you’ll be able to immediately close an ad once it starts playing. If not, users may temporarily be unable to access certain features in Uber’s apps, such asand the ability to message a driver or Uber Eats courier. Engadget has asked Uber for clarification. All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission. All prices are correct at the time of publishing.
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