The 52 billion — yes, billion — minutes Netflix users spent streaming 'The Office' in 2018 doesn't even come close to the top of the charts in terms of total consumption.
will leave Netflix in the next couple of years meant that a number of news stories about the moves highlighted the massive amounts of time users of the service spent watching them.in 2018, according to Nielsen figures, and 32.6 billion minutes ofThose are nearly inconceivable amounts of time — and also not even close to being the most-consumed properties on television in the past year.
Simply put, in a country with a very large population like the United States, where TVs are present in nearly every household, the capacity to consume television content is just about limitless.in 2018. Over the course of the year, Netflix had roughly 56.6 million subscribers in the United States . That would mean that the average member account watched about 920 minutes of the former NBC series — at 22 minutes per episode, that's almost 42 episodes for every subscriber.
Even that pales in comparison to the amount of time Americans spend watching sports. Last year's figures got a little extra boost from the Winter Olympics and the men's World Cup, but across the big four broadcast networks, ESPN, ESPN2, Fox Sports 1 and NBC Sports Network, viewers watched more than 1 trillion — as in 12 zeroes after the 1 — minutes.
Almost 437 billion minutes were spent on the NFL's and college football's regular seasons in 2018, with Fox getting the largest share. In February 2018, when NBC aired both the Super Bowl and 18 days of Winter Olympics programming, the network racked up 113.8 billion minutes of sports consumption — more than 4 billion minutesNone of the preceding, incidentally, is intended as a finger-wag about media consumption habits.
There's a reason broadcast and cable networks pay huge money for rights to air major sports, and there's a reason Comcast and WarnerMedia are paying a ton of money to bring The Office and Friends back to their respective places of origin . The numbers in these cases don't lie: They're as close to sure things as the current TV environment offers.
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