A Brunello Cucinelli representative has now apologized for photoshopping two female CEOs into an image of the “Solomeo Summit,” a gathering of Silicon Valley giants hosted by the Italian fashion designer
Photo: brunellocucinelli/Instagram Last week, GQ magazine published an article detailing the ins and outs of something called the “Solomeo Summit,” an unlikely gathering of Silicon Valley giants hosted by Italian fashion designer Brunello Cucinelli in his rustic Umbrian commune. LinkedIn founder Reid Hoffman was there; so were Dropbox CEO Drew Houston, Juul investor Lee Fixel; former Twitter CEO Dick Costolo, and last but certainly not least, Amazon founder Jeff Bezos.
Nothing out of the ordinary, right? Well, upon closer inspection, things were not as they seemed. “Uhhh I think this photo is photoshopped?” BuzzFeed tech reporter Ryan Mac tweeted on Monday afternoon. “Look at the woman, supposedly SunRun CEO Lynn Jurich, in the background. Some weird stuff is going on with her leg, which isn’t aligned with the rest of her body.” Twitter chimed in, and with the help of some online sleuthing, the original image was uncovered.
“The gathering was an informal affair between friends where we captured some group photos,” echoed the brand in a statement to the Cut. “When we realized we didn’t have a shot where all attendees were represented, we added in photos of two CEOs taken during the weekend. The photos were shared and approved with all the participants including the two women, Lynn Jurich and Ruzwana Bashir, before posting them on Instagram and they also shared the group photo on their own Instagram handles.
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