A video Trump shared showing Biden speaking out against fracking has been viewed more than 10 million times.
Trump's Twitter account has 87.3 million followers and he's used it as a primary means of communication with the public since running for the Republican nomination in 2016. The 43-second video is short enough to be watched quickly and the tweet can be shared with a simple click. It has already been retweeted more than 108,000 times.
By contrast, Biden's account has just 11.4 million followers and has a much more traditional—and possibly less engaging—approach. The president's campaign has also been criticized for focusing too heavily on an online audience, which may help produce more viral content. Another aspect of why Trump's false claims haven't gotten as much attention as Biden's may be that many voters have accepted that the president frequently makes misleading statements. The same is not true for Biden, whose misleading statements have been frequently highlighted by the Trump campaign., published this week, showed that 54 percent of respondents agreed with the statement that lying had become more acceptable in American politics in recent years.
Trump's Twitter video continued to rack up views and shares on Friday despite fact-checking disputing the president's claim that Biden wants to ban fracking. Democratic presidential nominee Joe Biden checks his watch during the final presidential debate against U.S. President Donald Trump at Belmont University on October 22, 2020 in Nashville, Tennessee. This is the last debate between the two candidates before the election on November 3. Trump's misleading statements have won less attention than Biden's comments on fracking.
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