TOBY SHAPSHAK: How big can Apple get?

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TOBY SHAPSHAK: How big can Apple get?
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The company’s market value has passed $3-trillion and doesn’t look like stopping, writes shapshak.

One of my son’s favourite books is James and the Giant Peach. I was just as enthralled when it was read to me as a child. I recall images of a fruit so big it had tunnels you could bite into of cool, refreshing peach flesh.

As unrealistic and fantastical as it seemed, who doesn’t want to fly in a giant peach borne by seagulls?Support BusinessLIVE’s award-winning journalism forThere’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an

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