TikTok will explain why it recommends videos on its 'For You' page
The algorithm that powers TikTok’s “For You” page has long been a source of fascination and suspicion. Fans often remark on the app’s eerie accuracy, while TikTok critics have at times speculated the company could subtly manipulate its algorithm to influence its users in more nefarious ways.to demystify some aspects of its algorithm. The app is introducing a feature that will “help people understand why a particular video has been recommended to them.
In a blog post, the company notes that its “recommendation system is powered by technical models” and the feature is meant to make “technical details more easily understandable.” For now, that also means the details shared sound a bit vague. For example, “this video is popular in the United States,” and “you are following Hanna” are two of the explanations provided by Tiktok.
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