TikTok unveils Family Safety Mode
TikTok has unveiled Family Safety Mode, a new feature that allows parents and guardians of minor users to control screen time, police direct messages and restrict inappropriate content. The tool was announced by TikTok’s head of trust and safety, EMEAThe new feature, which is now available in the U.K. and will roll out in additional markets over the next several weeks, allows parents to link their TikTok accounts to their children's in order to regulate their usage and interactions.
In the same post, TikTok also revealed that it has partnered with some of the app’s most popular influencers to create prompts in users’ feeds that will urge them to be more mindful of the time they’re spending on the platform. Screen-time management, which allows users to set limits on the amount of time they spend on TikTok every day, was previously introduced in April 2019 but has never been present in feeds before.
The features come at a time of increased scrutiny for TikTok regarding its policies around underage users. Over the past year, the app has come under fire for alleged child-privacy violations, including from the Federal Trade Commission, which sued the company in 2019 for violating the Children’s Online Privacy Protection Act. That accusation sprang from children's use of Musical.
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