After a short hiatus from shelves, these beloved snacks are thriving. 🙌
sudden disappearance at the beginning of 2011, when Twinkie production was suspended. Prior to that, Americans firmly had believed the golden sponges would never be discontinued.
Now, eight years after a four-year hiatus, Twinkies are back and better than ever. In fact, according to newly appointed Hostess CEO Andy Callahan, the brand is thriving in a world that has welcomed it with open arms. Of course, he can thank consumers as much as some savvy brand management and manufacturing overhauls, which streamlined production.
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