'This texture didn’t really exist before Gisele Bündchen came on the scene.'
“There’s always a slight wind at the beach. I don’t know what it is—it’s the atmosphere, the humidity. Often if you come out of the sea and your hair dries, it’s got this very distinct, cool texture. So I simply asked the chemists if they could combine stuff and give us that kind of texture. That was the idea.”“When we had photo shoots for Victoria’s Secret early in my career, like 20 years ago, I noticed that the hair was amazing by the end of the day and we got the best pictures then.
: “Because the brand’s offices were in Connecticut, so close to the shore, they would actually hire young women with beautiful long blonde hair and send them to the beach for the day. Then they would have them come back to the office at the end of the day so they could capture what that look was and compare their products.”: “We had this really fabulous bottle with black neoprene. It looked like a wetsuit. It was unlike anything I’d ever seen for hair.
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