THE MOJ: Grey Cup latest step in Doman’s bid to reconnect B.C. with the Lions
From the opening game One Republic concert to the Beatty Street block parties to pulling out all the stops for the Lions first home playoff game since 2016, Doman and his front office team have been hard at work to re-connect with fans that had soured on the organization.
“This was a must for us as the new Lions owners to re-introduce the Grey Cup to B.C. – but also more importantly to be able to have the opportunity to host Canada’s largest sporting event in our beautiful province and city. It was a no brainer,” Doman told me. “The management team, and of course the football team, are making me look good. The momentum for the playoff game is absolutely insane and it’s just evidence of the investment we have made in the Lions,” explained Doman, as the organization is expecting a crowd of well over 30,000 for the game against the Stampeders.
“We need to listen on how we can improve the fan experience further every year. Build. Invest. Build. Invest. We are never ‘there’ – we can always do better and get better. We will also continue to push the polish of the CFL and promote it like the first-class league that it is. Yet we need to do more of the same – which is provide low costs for families. We also need to continue to invest in the community…the youth…sports…all angles. We will never stop as the Lions are a community asset.
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