Eight months after its shocking safety recall, the brand is back—and fans have mixed feelings
. “People with weakened immune systems, external medical devices, and underlying lung conditions who are exposed to the bacteria face a risk of serious infection that may require medical treatment,” the Laundress explained.
The fabric conditioner had already been included in the previous recall, but frustrations were renewed. “So the baby fabric conditioner that I used for my newborn and infant had carcinogens?!?!” Facebook user Ashley Arroyo Ferrell commented on the post. “This is why I bought your products, to pay the higher price and AVOID harmful ingredients. I am horrified.”After the recalls came the refunds—hundreds of thousands of them.
The Le Labo scents had a devoted following, and many fans may be disappointed to learn they are not part of the brand’s relaunch offerings. “That said,” Laundress brand director Hannah Yokoji says, “trailblazing collaborations have always been an important way for us to delight people who are looking for an elevated fabric care experience, so you can expect to see more in the future.”
Aesthetic changes were made too, so customers can distinguish the new products from those that were recalled . “From a safety perspective, it was important to us that customers can visibly discern the new products from the old,” Herrmann says. “The new detergents are transparent, the formulas have a lightweight consistency, and the new matte labels on the bottles have been updated with new product language.
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