Israeli startup InnovoPro sees chickpea protein as the best choice for the rapidly growing alternative protein market.
CP-FOAM™ 1001 by InnovoPro is a plant-based egg white replacement system for vegan desserts such asFounded in 2018 by serial entrepreneur and inventor Dr. Ascher Shmulewitz, InnovoPro sees chickpea protein as the best choice for the rapidly growing plant-based protein market. Its CP-Pro 70 is a clean label, non-GMO, tasteful and highly functional chickpea protein concentrate.
more, with a great-tasting, nutritious, textured ingredient that is rich in protein and has a desirable amino-acids combination.Nechushtan points out that chickpeas grow all over the world and InnovoPro plans to study the Asian market in the near future. “Food companies have a long list of requirements from alternative protein,” says Nechushtan. It must be tasty, non-allergen, with lots of fiber, ensuring sustainability and providing smooth emulsification, and deliver health benefits.
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