South Africans are turning to Tinder to augment their courtship practices and widen their pool of potential romantic partners. People might previously have more typically met via social connections, friendship circles or interest groups
The findings
The survey was filled by mostly white South Africans between the age of 20-25, 70% of whom identified as heterosexual. I found that 56% of respondents downloaded the app because they were bored or curious; 52% indicated that they were looking for love; and only 12% used the app for networking and finding friends. So, more than half of South Africans use Tinder for entertainment, scrolling through and browsing a catalogue of potential suitors. In this way it commodifies romance.
Respondents indicated that they managed risk by withholding identifying information such as their work or home location, messaging via the app before shifting the conversation to WhatsApp, and scheduling the first meet-up in public spaces.
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