The $26 Massager That’s Become Something of an L.A. Cult

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The $26 Massager That’s Become Something of an L.A. Cult
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'Within 20 seconds, the nodes warmed to a temperature like that of hot stones a masseuse might use for an actual spa treatment'

The author’s cat, Luna, admires the hard-working Etekcity massager. Photo: Natalie Toren I first encountered the Etekcity shiatsu massager at designer Lesley Aitken’s studio in the Arts District. I stopped by to talk about a project, but before I could even say hi, she tugged me over to an outlet. “You have to try this,” she said while gesturing toward a device plugged into the wall. “I got it this morning.” The just-opened Prime box I noticed near the door only heightened the apparent urgency.

Apparently, Aitken had heard about the Etekcity massager from lymphatic-massage specialist Anna Zahn, the founder of Ricari Studios in Beverly Hills, who’s opening a New York City location this summer. Zahn, whose services include using medical-grade machines to stimulate clients’ lymphatic systems, particularly loves this gadget because it’s among the most inexpensive ways to reap the benefits of her treatments at home.

Like Zahn, I now find myself pushing the massager on family and friends, including the author Ivy Pochoda and the actor Danny Franzese . I guess I just think good circulation should circulate. $26 at Amazon Buy $26 at Amazon Buy Etekcity Rechargeable Back Neck Massager with Heat Function $46 at Amazon Buy $46 at Amazon Buy More Strat-approved massagers Zyllion Shiatsu Back Neck Massager $50 Amazon reviewers and Strategist readers love this shiatsu massager , which, like the Etekcity model, relieves pain with a combination of heat and kneading.

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