BreadTalk Group chairman George Quek hopes to transmit Teochew heritage and culture through food. Read more at straitstimes.com.
Mr Jonathan Quek , managing director, Bakery Division, BreadTalk Group, and his father Mr George Quek, chairman of BreadTalk Group at the Thye Moh Chan bakery in Chinatown Point.
Today, Thye Moh Chan has outlets in Chinatown Point, Paragon, Jewel Changi and Nex, with a new one opening in Jurong Point in early 2024. The nostalgic flavours of the pastries are still made largely with time-honoured techniques, while their modern packaging features elements of Teochew heritage, such as Teochew opera.
Besides helming a food empire with over 700 outlets worldwide – including brands like Food Republic, Food Junction and Din Tai Fung – Mr Quek prides himself on being someone who serves up Teochew heritage and culture. There are an estimated 500,000 Teochews in Singapore, who form the second-largest Chinese sub-group after the Hokkiens. The Teochews, originally from eight counties in China’s southern Chaoshan region, first arrived in Singapore in the early 1800s.
Today, Thye Moh Chan has outlets in Chinatown Point, Paragon, Jewel Changi and Nex, with a new one opening in Jurong Point early in 2024. ST PHOTO: AZMI ATHNI “I’m your best teacher,” Mr George Quek told his son. “You have studied enough and can continue to learn on the job.”
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