All zig-zag everything.
Very few brands can be as easy to identify in the wild as Missoni. Instantly recognized by the bright color stories and graphic zig-zag prints, the Italian house has a strong brand DNA—which makes it an ideal partner for collaborations. Streetwear brand Supreme, however, regularly embarks on such partnerships—and its latest finds the NYC mainstay exploring a European sensibility.
Founded by Ottavio Missoni and Rosita Jelmini, the Varese-based brand entered the market in 1948 and has maintained its status as one of the leading knitwear designers on the market. Today, Missoni encompasses a lifestyle offering ranging from home decor, to fragrances, and a range of collaborations, which include its new effortless offering with Supreme for Fall/Winter 2021.
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