Superdry (Superdry) opens new GLOBAL flagship store on OxfordStreet 🌍🛍
The lower ground floor will boast an impressive showroom space, with a Gin & Juice bar, a business co-owned by Superdry CEO. It will also be used to host press and influencer gatherings and be the London base for the brand’s SD ambassador programme, a key focus of Superdry’s digital strategy.said ahead of the store’s opening.
“I’m a firm believer that physical stores will play a vital role in the future of retail, and as a proud British brand, it’s important we have the best possible presence for Superdry in London, for our customers, our wholesale partners, and the influencer community. I’m also determined that the store will be as sustainable as it can possibly be, reflecting our commitment to become the most sustainable listed fashion brand.
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