During the Super Bowl handoff ceremony, Arizona Cardinals owner Michael Bidwill said the Super Bowl Business Connect initiative helped women and minority-owned businesses get contracts related to the big game, but some say they've had little luck with the program.
During the Super Bowl handoff ceremony, Arizona Cardinals owner Michael Bidwill said the Super Bowl Business Connect initiative helped women and minority-owned businesses get contracts related to the big game, but some say not all busineses on the list benefited. FOX 10's Steve Nielsen reports.Super Bowl has come and gone, and during the week of the big game, a lot of businesses say they made big bucks.However, that was not true for every business.
"Over a hundred business contracts were awarded to local, diversely-owned, women-owned businesses. The most success we've ever had," said Bidwill. Brimley said despite her initial excitement, Business Connect never led to any business for her. She knew that could happen, but was disappointed the economic surge passed her Central Avenue storefront.Another business that failed to get a contract was Amazing Flowers.
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