Subaru's EV Strategy? Hoping You Like Toyotas, But Not Enough To Buy One | Carscoops

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Subaru's EV Strategy? Hoping You Like Toyotas, But Not Enough To Buy One | Carscoops
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Subaru's EV Strategy? Hoping You Like Toyotas, But Not Enough To Buy One | Carscoops carscoops

is reporting Subaru’s chief general manager of corporate planning, Tomoaki Emori, acknowledged the obvious – America decides what the company’s future looks like.

As he explained, the “U.S. accounts for 75 percent of our total sales” so Subaru’s electrification strategy will be built around “U.S. environmental regulations, legal, and market trends.” Emori went on to say the company will need to offer several different EVs and they have “shifted our weight toward that in our development.

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