Style Q&A: Shared grief inspires mother-daughter duo to create self-care brand
The Vancouver-based entrepreneur created the self-care startup alongside her mother Radmila as the duo both grappled with the loss of the Juristovski family patriarch. Determined to channel their emotions into something, they created the line with the aim of offering chemical-free options for one of the most-used personal products: deodorant.Mother-daughter duo Radmila and Ada Juristovski are the founders of the Vancouver-based brand Nala.
Because we don’t take a “one size fits all” approach, we have a very high customer repeat purchase rate and a 4.8 average customer satisfaction rating based off of hundreds of reviews. We’re helping people make the switch to natural deodorant, once and for all.We appeal to health-conscious customers who are looking for high-quality products that are both natural and efficacious.
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