Pick the platforms that work for your career. If you're a photographer, consider Instagram, Pinterest, Behance, and Vero Social.
Every time you meet someone who you want in your network, send them an invite on the social platform of your choice. Think of this invite as your virtual “business card,” or a way to keep in touch when job contact details change. In your message, remind them of your conversation and mention why you’re looking to stay connected.Hi [name], It was great meeting you at the conference this weekend.
“I loved your recent work on #breakthebias social campaign. It inspired me. If you have time in the next few weeks, I’d love to connect with you to better understand how I can help share your message with my colleagues and apply your ideas in the industry I work in. Would be available to chat over Zoom sometime next week or the following?”
For example, if you follow a couple of thought leaders on Twitter, ask yourself: How often do they post? What kind of content do they post? Which of their posts spark the most conversation and why? Which of their posts are most widely shared? Are they reacting to events in real time? Are they successful because they are offering a fresh perspective? Do they share videos, images, infographics, articles, or just their...
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