Sprint Rewarded Salespeople in Its Outsize Push on Free Lines

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Sprint Rewarded Salespeople in Its Outsize Push on Free Lines
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People who switched to Sprint would get three free lines even if they didn't them. Some sales representatives say they pitched the extra lines as backups. Sprint now says promotions helped mask the company's health.

Sprint Corp. has told regulators considering its merger with T-Mobile US Inc. that free cellphone lines tied to promotions helped make the carrier look healthier than it actually is. Part of the reason for that distortion is the way the wireless company rewards its salespeople.

Commissions for Sprint sales representatives are often tied to the number of new lines they activate for customers each month, even when some of those cellphone connections are given away as part of promotions, according to current and former salespeople....

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