South Bay braces for economic tsunami from Beyoncé's arrival, concert

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South Bay braces for economic tsunami from Beyoncé's arrival, concert
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South Bay businesses brace for economic tsunami as Beyoncé, fans arrive for her Levi's Stadium concert.

, and become honorary mayor for a day. The honors are all part of what some call "the Beyoncé Effect."

"Beyoncé is in a league of her own. And, we’ve all heard of the Beyoncé effect. And I think this is what that’s about," said Taylor.Kapili Moniz just flew into the South Bay from Tennessee, to see Wednesday’s show with friends., I’ve got to be here, I can’t miss this," he said. "Beyoncé will bring crowds from everywhere. From Sacramento, Santa Clara, you name it. They’re coming from everywhere,"said Cindy Shen, owner of Amakai Japanese Sushi in Santa Clara.

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