The price of the iPhone 16 is nearly 80% of the average South African salary.
South Africans are paying around R6,700 more for the iPhone 16 than their American counterparts. However, at least half of this extra cost can be explained by the 15% VAT and 9% ad valorem duty the taxman levies.
On the other hand, the American Bureau of Labour Statistics notes that the average monthly salary for Americans is $4,952 .South Africa’s prices being this much higher than the US is not new. Even if the difference of R6,617 between the US and South African prices for the iPhone 16 was applied to account for taxes and shipping, the total landing price of the iPhone would have been R13,041.The taxes include customs duties, such as theSouth Africa’s smartphone prices must be loweredthat lowering the cost of smartphones is the key to bridging South Africa’s digital divide and improving Internet access on the African continent.
He says that this comes down to the cost of smartphones, as entry-level devices can consume 16% of monthly incomes in low- to middle-income countries, such as South Africa.Mobile network operators are, therefore, looking for affordable solutions to upgrade customers from older 2G and 3G technologies to allow for improved connectivity.
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