South African CEOs cautiously optimistic despite inflation concerns, PwC survey finds

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South African CEOs cautiously optimistic despite inflation concerns, PwC survey finds
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South African CEOs cautiously optimistic despite inflation concerns, PwC survey finds

Despite optimism, CEOs in South Africa remain concerned about how factors, including social inequality and the operational consequences of new technologies, inflation and policy changes, may affect how they create and deliver valueAmid challenges including energy shortages, logistical issues and global inflation, CEOs in South Africa are cautiously optimistic about the local economy's potential growth prospects over the next 12 months.

According to the PwC's survey, 60% of CEOs in South Africa believe the global economy will grow in the next 12 months, compared to 38% globally. The various factors affecting these negative sentiments included growing social inequality and the operational consequences of new technologies, as well as inflation and policy changes, which may affect how they create and deliver value.CEOs also pinpointed social inequality as a pressing concern for their businesses.

"Given the Chinese economy's size and influence on global trade, China's future growth prospects will play a significant role in how local companies perform," the report said.On the uptake of Gen AI among South African companies, a majority of local CEOs said they have not yet adopted it, while 63% say GenAI has not yet impacted their business strategy.

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