If the Oscars refuse to see women, some women may now also refuse to watch the ceremony—they'll watch Hustlers and drink wine instead.
But where the Oscars flail, Staig and Women in Media’s alterna-Oscars are a lovefest for underacknowledged women in film. “I invite friends over for dinner,” Staig said. “We have Champagne and wine or a nice cheese board, and we watch a film by a woman director and we live-tweet it.” A dance party to the sweet sounds of Usher à lasurely sounds better than a three-plus hour parade of white men taking the Oscar stage by storm.
Regarding an awards show where women and their fashion and beauty choices rule the red carpet—only to be undervalued once they get inside—boycotting is one way to flex. In 2020, after years of women and people of color being overlooked, Allison Vanore, an Emmy-winning producer and secretary of WIM’s executive board, says it’s time to take a stand. “What would happen if all the women going to the Oscars didn’t walk the red carpet?” she asked.
The academy and the Oscars can feel so almighty in Hollywood—and they have proven to be woefully slow to change—that such an act of entertainment resistance might feel daunting, even futile. But with Oscar ratings alreadyin recent years, losing female viewers could be just the way to get through to the academy. Staig said she is encouraged by more women being hired in front of and behind the camera, but “the academy needs to catch up, or they’re going to find themselves absolutely irrelevant.
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