'So Good You'd Do Anything For It': Fyre Festival's Andy King Teams Up with Evian for New Campaign

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'So Good You'd Do Anything For It': Fyre Festival's Andy King Teams Up with Evian for New Campaign
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The slogan is based on King's 'infamous team spirit' revealed in the documentary Fyre, which came out one year ago.

— no luxurious housing, no gourmet meals, barely any water, and certainly no musical acts.

In order to keep the music festival afloat, King infamously said in the documentary that he drove himself to the Bahamian customs office “fully prepared” to perform oral sex on an official as a bribe to get them to release multiple truckloads of Evian water to festivalgoers.in hopes of shedding light on what really happened in the Bahamas that weekend. Although he initially thought that the story wouldn’t “go that far,” he reportedly begged producers to cut the anecdote from the documentary.

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