The local brewer will look to tap on the football club's large following in Asia.
Singapore brewer Tiger Beer will look to tap on Manchester United's large following in Asia, having penned a sponsorship deal with the club on Oct 17.
Sean O’Donnell, global brand director of Tiger Beer, said: “We are thrilled to announce our partnership with Manchester United, a club that shares our passion for creating unforgettable moments and connecting fans worldwide. “Together, leveraging the power and reach of Tiger Beer, we look forward to creating unique and unforgettable experiences for our fans all around the world, especially those in Asia who are such a vital part of the Manchester United community.”
A street football event in Asia is also in the works to provide local talent with training and mentorship advice from United coaches and club legends.
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